About BYC
Transforming Nigerian businesses through strategic excellence and local expertise
Our Story
Founded in 2009, BYC (By & Co) emerged from a vision to bring world-class consulting expertise to Nigerian businesses. Our founder, Dr. Babatunde Yunus, recognized the gap between global consulting practices and the unique needs of the Nigerian market.
Over the past 15 years, we've grown from a small team of consultants to Nigeria's most trusted strategic advisory firm. We've helped over 200 organizations across 50+ industries achieve transformative results.
Our success is built on a simple principle: combine global best practices with deep understanding of local context. This approach has enabled us to deliver sustainable, impactful solutions that drive real business value.

Our Vision
To be Africa's leading strategic consulting firm, recognized for transforming businesses and creating sustainable value across the continent.
Our Mission
To empower Nigerian businesses with strategic insights, innovative solutions, and actionable roadmaps that drive sustainable growth and competitive advantage.
Leadership Team
Meet the experts driving transformation across Nigeria
Dr. Babatunde Yunus
Founder & Managing Partner
Over 20 years of experience in strategic consulting across Africa.
Amina Okonkwo
Partner, Operations
Expert in operational excellence and process optimization.
Chidi Adebayo
Partner, Digital Transformation
Leading digital innovation initiatives for Nigerian enterprises.